Saburo is not another sustainable brand

Saburo Per checking out jeans

The year is 2020. To focus on, believe in, and invest in sustainability shouldn’t be something extraordinary, it should be common sense for everyone. But unfortunately, that’s not the case in the dirty fashion industry. 

We at Saburo don’t see ourselves as another sustainable brand, but we care about humankind, animals, and the earth. It’s not like everyone has to go around naked because humans do need clothes. But we need to think about how clothes are made, how they’re transported, and about how much clothing we even have to produce.

A legendary denim manufacturer

When building a house, the foundation is critical. The same applies to fashion. When you sell jeans, the factory that manufactures them is essential. 

We work with a denim factory in Bangladesh that began its journey in 2000. They’re equipped with a production capacity of 1.8 million yds per month (that’s a lot). The factory has top-notch European machinery, including dyeing from Benninger, Germany, and Vivitex, Italy, among others. 

All the chemicals in the factory are REACH certified. REACH is a regulation of the European Union and stands for Registration, Evaluation, Authorization and Restriction of Chemicals. The purpose of REACH is to improve the protection of human health and the environment from the risks that can be posed by chemicals while enhancing the competitiveness of the EU chemicals industry.
The factory also has an Oeko-Tex® class 1 & COTS certification (Global organic textile standard) to produce organic products. Good for the environment. Good for you. 

The other side of indigo 

Indigo is a single color with mysterious characteristics. It’s been used in clothing for the last 6.000 years and has been ruling in denim since 1873. Indigo is a real member of the denim society, and it has two major qualities, one good and one bad:

  1. Being the fashion DNA that contributes to the denim fashion world.
  2. Consuming a lot of water to fix the color into the fiber. 

In terms of the water and chemical consumption, indigo is not sustainable. But real jeans can’t be made without using indigo. Therefore, the factory we work with are striving to creating a balance that removes as much water as possible from the manufacturing process. They have come up with a solution and has merged sustainability with denim fashion when it comes to indigo.

Ethical is the new black

Do you want to shop ethically but aren’t sure how to do it? It all starts with knowing more about the brand you’re buying from. And with that in mind, transparency is essential. When purchasing a pair of 100% organic cotton Saburo jeans, you’re not buying jeans that are made with conventional cotton, you’re making a difference.  

Six ethical benefits with Saburo jeans:

  1. Smell free (yeah!).
  2. Less water.
  3. Zero color discharge. 
  4. No change of durability. 
  5. No health hazards. 
  6. No hydrogen sulfide gas, (H2S). This is a byproduct of manufacturing processes that can cause health problems and death when it’s inhaled, consumed, or comes in contact with skin.

Fibers for life – jeans for life

We’re proud to say that without compromising quality, the factory has been able to eliminate many harmful practices of the manufacturing process. 


This is important because we believe in creating a balance between fashion and sustainability, through the chosen factory, fabric, treatment of fabric, process, and the people we work with. 

We have a strong environmental passion and dare to say that our blues are the new green.